There is no absolute and objective value. It is all relative. What is valuable to one girl is not valuable to the next.
This is a long one, so here's a rundown:
1. A clear distinction between, and balance of attraction and value.
2. The psychological and physiological effects of both attraction and value.
3. The difference between surface attraction and deeper neurology based attraction.
4. Practical applications to decrease flaking and increase your overall odds of converting a chick.
First let's talk about value.
There is no absolute and objective value. It is all relative. (Cred: Dimitri) What is valuable to one girl is not valuable to the next. A rich and successful businessman has much value to a low income single mother, but relatively little value to a middle aged sugar mamma looking for a hot young stud. Similarly, some super peacocked goth dude has a lot of value to other goth chicks, but to a college party chick looking for a crazy frat boy, the goth dude is just some lame ass weirdo.
To a woman, a man's good looks and sense of style add to his value. His money and success - add to value. His body language which telegraphs his status and beliefs - that is value. His fame and social proof - still value. The compatibility of his and her identities, the strength of their connection (rapport is a subset of value), his listening skills, his conversational skills and socializing abilities - all value. If the girl shares similar interests as the guy - that makes him valuable. If he is a immigration lawyer and her family is overseas, he is extremely valuable. You get the picture ;)
In addition, if a man shares similar views of the world, and has similar future ambitions and dreams as she does (i e. They both want to be married by age 32 and have 3 kids...) this is also value. Compatibility equates to value. The perception of value is the conditioned response instilled in us by society and our upbringing. The average guy on the street in an attempt to get women will focus and make apparent his VALUE. He will attempt to show his material possessions and success and he will tell her he has similar interests and dreams for the future. This is the game of AFC's. It is comprised 99% of value, and the other 1% of the time, he randomly and unconsciously does something to create attraction. Unfortunately, there are also a lot of AFC's that subconsciously AVOID creating attraction.
The downfall of a nearly attraction-absent game is that the girl will attempt to LJBF you. You become valuable to her as a friend. If there is no attraction, there is no reason for the girl not to leave you in that category, with unlimited access to your value for eternity.
On the plus side, since value is completely aligned with society's programming, it can reduce your flaking completely. More on that later.
Now let's talk about attraction. :)
Attraction is highly coupled to validation. It is an automatic emotional response which symbolizes chasing. Attraction is felt physically in the body as a force propelling you to that which you are attracted. The very act of chasing something makes you more attracted to it. Actions which resemble chasing also create attraction. Metaphorically speaking, if you move toward someone, you feel attracted to them, and they feel validated. Conversely, If you move away from them, they feel attracted to you, while you feel validated.
Attraction is created by the multitudes of techniques and methods that are studied here on mASF. Negs, hoops, push-pull, c+f, dominant frames...etc. Anything that removes a person's validation in a fun and playful way creates attraction toward you. The fun and playfulness is there because that is what sucks them into and assists them in accepting the dominant or imaginary frame you have created with the technique. Remember that all of the attraction caused by verbal techniques is just surface attraction. It is temporary and superficial. People have a tendency to resist attraction. They are aware of the irrational emotional response created by attraction and attempt to shut it off as quickly as possible. Surface attraction created by mASF techniques is easily dissipated when a girl removes herself from the stimulus. Surface attraction is anything which does not give physical pleasure, however it is what leads to the deeper pleasure based attraction.